Africa’s plight makes less of news than the hyped adoptions of a few African children by Hollywood and ‘Not so Hollywood’ celebrities. Perhaps, even a genocide in any decaying sub-Saharan African country would never get as much media coverage as the adoption of an African child by Madonna got. The question remains that what good does it make for the media to sensationalise the adoption of an orphan who’d anyway be growing up in opulence while the news of millions of others orphaned by war or AIDS, suffering destitution and eventual death in war or disease is relegated to policy research papers, as such news “doesn’t capture eye balls.” There are more than 100 million orphans in the world; and almost all of them are either in Africa or Asia. Celebrating adoption is all fine, but it would be a much better idea for media to advocate policy measures on building schools, hospitals and homes focusing on the majority, rather than just to make a few children grow up in profusion while millions simply wait for death.